The Benefits of Business Coaching
A recent study by the International Coach Federation (ICF) reported that among small business owners, the top six professional and business development areas identified in the study were:
- Productivity and effectiveness
- Planning
- Sales and marketing
- Business management
- Positioning their firm for the future
- Leadership
The most valuable results of the business coaching experience reported in the ICF coaching study by small business owners were:
- 28% said brainstorming was the most valuable result of business coaching
- 28% said independent viewpoint was the most valuable result of business coaching
- 18% said encouragement was the most valuable result of business coaching
- 15% said being accountable to the coach was the most valuable result of business coaching
BOTTOMLINE: Business coaching is one of the four required elements for achieving lasting business excellence (...the others being a systematic business-building methodology, practical activity alignment technologies, and an organization that is ready and able to change.)
Gordon Frandsen
Small Fish Business Coaching
www.smallfish.com.au
David Lockett 13-Apr-2010 02:20 PM
People only listen when the speaker has something that they want.
