GROW YOUR CARPENTRY BUSINESS WITH FOCUSED COACHING & MENTORSHIP

You’re good at your trade. That’s not the problem. The problem is that being a great carpenter doesn’t automatically make you a great business owner – and nobody taught you the business part.

As a carpentry business coach, I help carpenters and joinery business owners build a proper business around their trade – with the pricing, systems and people management that turns a busy carpentry operation into a profitable one.

Common problems we fix

  • Pricing jobs on gut feel and losing margin when timber and labour costs blow out
  • Saying yes to everything and ending up overwhelmed, underpaid and exhausted
  • Variations swallowed because it feels awkward to charge for them
  • No proper job management – work in progress gets out of control
  • Good tradies leaving because you’re too busy to manage them properly
  • Working in the business all day, with no time to work on it

How coaching helps

Price book & quoting: a clear, consistent quoting system based on real labour rates, material costs and overheads so every job you win is worth winning.

Variation management: a confident, professional process for documenting and charging variations so scope creep stops eating your margin.

Job management systems: scheduling, check-ins and tracking so jobs run smoothly without you physically being on every one.

People & leadership: how to hire well, set clear expectations and build a team that does good work without constant supervision.

Numbers that matter: a simple weekly rhythm so you always know your margin, labour recovery and cash position – and can make decisions based on facts, not feelings.

What our carpentry clients say

I have made a profit for the first time ever, stopped working evenings and weekends and I can sleep at night. So, yeah, things have improved.

Alex Hobbs, Owner, Sunshine Coast Creative Carpentry

Frequently Asked Questions

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Do you work with carpenters and joiners specifically?

Yes. I work exclusively with trades and construction businesses. Carpentry – whether it’s framing, fit-out, joinery or formwork – has specific pricing and margin challenges I understand well.

What if I'm not sure what to charge?
That’s exactly where we start. Most carpenters price from habit or by copying competitors, rather than from a proper understanding of their costs and required margin. We fix that early, because everything else depends on it.
Can you help me if I'm growing my team?

Absolutely. Hiring is one of the highest-leverage things a carpentry business owner can do – and one of the easiest to get wrong. I’ll help you hire the right people, onboard them properly, and manage them in a way that sticks.

What if I'm still doing most of the work myself?
That’s where most of the people I work with start. The journey from tradie to business owner is real, and it’s the central thing we work on. You don’t need to be off the tools tomorrow – but we build a clear path to get you there.

Ready to stop being a tradie who owns a business and start being a business owner who knows their trade?