Noreena Hertz: How to use experts – and when not to
Another TED video where an economics professor and adviser to the UK Prime Minister (an expert herself) is advising us not to trust everything the experts tell us. It’s a thought-provoking discussion and one that feels right to me. Too often do we hear people not thinking for themselves and relying on someone else to make a decision for them.
As a business coach, I hear people say things like “I’ll have to ask my accountant” and they defer to the accountant’s decision on whether to do something. (Not meaning disrespect to accountants, of course but their optinion on a project should be one piece of the puzzle, we shouldn’t be abrogating our responsibility for making our decisions, as entrepreneurs, to them)
I even find people expect me, as their business coach, to tell them which decision they should make. “I don’t mind sharing my opinion but your decisions are your own”, I always say..
It’s time we took our experts opinion in context and made our decisions ourselves.
There are four ways you can engage with me:
1. Subscribe to these emails and get them once a week in your inbox so you never miss a video from me.
2. Join the Trades Business Toolshed Facebook Group where you can watch these videos, ask me questions or talk to your peers.
3. Attend my next Tools Down workshop.
4. Book yourself a 10-minute chat with me. We’ll talk about whether coaching is right for you now and if it is, we’ll go further into the process before you have to make your mind up.
See you later.