by Jon Dale | Aug 27, 2018 | Marketing
Hi there, Jon here from Small Fish. Complexity costs money. I’m encouraging you to avoid it at all costs as much as possible. And let me tell you what I mean. The more complicated things are, the more complicated the rules are, the more emotional energy it takes for... 
by Jon Dale | Aug 21, 2018 | Marketing, Operations
There’s a lot of difference between a small and informal trade business, and a structured and systematized one. I’m Jon, from Small Fish Business Coaching and my coaching program helps people take their business from small and informal to bigger and structured and... 
by Jon Dale | Aug 14, 2018 | Marketing, Miscellaneous
The trade business growth juggle. (“What are you talking about Jon?”) Well, I’m Jon, as you know, from Small Fish Business Coaching. I help people grow their trades businesses and I use a very specific framework to do it. I talked about building a marketing... 
by Jon Dale | Aug 7, 2018 | Marketing
I often hear people say, “We get all our business through word-of-mouth”, and I usually think “Oh you lazy bugger” or that you must be very small because you get all your business through word-of-mouth. It says to me that you don’t do anything else. “We don’t do any... 
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