Marketing Archives | Small Fish Business Coaching
Language Matters

Language Matters

Language Matters, Tradie Think about your language. In case, you haven’t figured it out already, I’m English and I’ve lived in Australia for a number of years. And I’m not a massive fan of Vegemite.  I prefer the delights of Marmite, the spread I...
Tradies – Who Is Your Target Market?

Tradies – Who Is Your Target Market?

Target market for trades businesses. Who’s your target market? Knowing who your target market is important, isn’t it? You need to know so you decide where to spend your marketing money because you can’t spend it everywhere and you can’t appeal...