Remember all those annoying sayings your mother dished out when you were a kid? Well I am going to dish them out to you again with a business twist (of course!).
“If all of your friends jumped off a bridge, would you do it too?”
Just because your competitors are advertising on radio or discounting prices doesn’t mean you should do it. You need to do what is right for YOUR business and stop assuming everything your competitors are doing works for their business.
“Birds of a feather flock together”
Surround yourself with cheap suppliers, cheap marketing and cheap staff and your customers will assume you are ….cheap! (not in a “what a bargain” kind of way, in a “cheap equals nasty” kind of way).
“You made your bed, now you have to lie in it”
So you made a mistake? Admit it and move on. Don’t blame your customers, don’t blame your staff; it’s your business! Take the blame like a big kid and get over it!
Melanie Miller
Small Fish Business Coaching Gold Coast
www.smallfish.com.au