June 2017 - Small Fish Business Coaching

Your Customers Want Certainty – Part 2: Price Certainty

by Jon Dale | Jun 27, 2017 | Sales

Certainty # 2: Pricing Certainty. I said before, customers like certainty, it makes making a decision for them easier and less risky and we don’t like risk particularly when we’re making decisions. So the less risk there is in a decision, the easier it is. You need to...

Your Customers want Certainty – You should Give it to Them

by Jon Dale | Jun 20, 2017 | Marketing

People like certainty. It makes decisions easier and a guarantee gives it. Are you giving your customers and your prospects any certainty? (And I really mean in your marketing.) I’m Jon from Small Fish Business Coaching. I run the “Tradies Toolbox” Coaching Program,...

Your Customers are Scared to Hire you – Prove you’re not a risk for them

by Jon Dale | Jun 11, 2017 | Marketing

Hey it’s Jon here. I saw a piece of news that came up on Facebook last night. It a current affair about a builder called Kitchener Crispin. I don’t know if you saw it but, it was a terrible sorry tale of a builder who fell out with his clients. They sought legal...

Watch out for Magpie Syndrome – stay focused on your plan

by Jon Dale | Jun 6, 2017 | Business Development Coach, You

‘Magpie Syndrome’ – have you got it? Now Magpie Syndrome, (there’s a magpie, look) is a very dangerous temptation to see something new and shiny and kind of go and chase after it instead of sticking to what you do. It’s dangerous because much of our success in...

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4.7

Small Fish Business Coaching - Tradies Toolbox

Phillip Harrison

01:52 13 Mar 20

We have been working with Jon for 6 months now. He has helped record the best period of growth for a very long time. Our confidence as a business and in our business has grown as well. We are well in our way to achieving become of our goals ahead of time. The education of my staff has helped them become more efficient and in more confident in their roles, especially the back office operations. They tell me what to do now instead of the other way round. I did something recently that I've not done before, I went on a break and handed over one of the jobs to my lead tradie. I couldn't have done that before. Thanks to small fish and their philosophy.

Elton Roep

23:14 12 Mar 20

Jon and i have worked together for the last year, if it wasn't for him my business wouldn't be still trading. He has helped in so many ways, not just mentoring, finance and generally growing up in the business, about how my business and business in general works. His contacts and sometimes tough love is what all we need to succeed. His compassion and real commitment to your busiest is a wonderful assets to have.

Jay McClure

00:33 13 Mar 20

We've worked with Jon and Small Fish for a few years now and it's given us great insite into our business and of course GROWTH! It's a great program and we couldn't recommend it more.

Fileman Cost Recovery Services

04:39 28 Jun 17

Fileman have been dealing with Small Fish over the past twelve months to build email marketing campaigns for lead generation. Small Fish have been a great resource for crafting our content, coordinating the logistics of each send and managing our databases so that we can focus on generating sales. We found Small Fish easy to deal with and Jon was always able to provide the right advice for our campaigns. I would recommend Small Fish to people who need expertise in any aspects of email marketing.

jeannie anderson

21:45 19 Oct 16

Absolutely brilliant! Good business coaching is essential for all business owners, and Jon is a vibrant, professional and extremely effective coach. I have used Jon Dale myself personally for business coaching, and he has also coached many of my accounting clients with great success. Highly recommend Jon Dale and Small Fish Business Coaching.

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