June 2019 | Small Fish Business Coaching
Price VS Risk Series

Price VS Risk Series

Remember, you need to charge enough to have good margins and sustainable business and, in order to be able to charge enough, you have to be able to explain why you are worth what you’re charging (and it has to be true, there’s no room for bullshit here). This little...
How To Tell If Your Customers Are Lying

How To Tell If Your Customers Are Lying

I wrote two short videos commenting on how your customers tell lies. Sometimes they tell bare-faced lies and sometimes they tell little white lies. Sometimes to trick you into giving them a better price and sometimes to save embarrassment (for you or for them). It’s...