How Small Fish got Automated – A Story
Written by: Jon Dale | @smallfishcoach Last time I wrote a brief piece about how wonderful it would be to automate your business. I thought you might like to hear what we’ve done here at Small Fish. This article was suggested by Grace from Freshbooks who reads our blog and asked me expand on our […]
How automation can save your marriage
Written by: Jon Dale | @smallfishcoach OK, it’s a big claim and, quite possibly, not true at all. But, if you run a trades business and your wife does a lot of your administration for you, perhaps at night when she’s also trying to juggle the kids (yes, I’m talking to you…..), there could be […]
Tradies are all poor. Or are they?
Written by: Jon Dale | @smallfishcoach I enjoyed these two articles about Tradies. In the first (read the whole thing here). Sam de Brito comments on the divide between the very rich in the eastern suburbs of Sydney and the tradesmen who work on their homes. He calls them high net worth individuals and he […]
Trade Business Marketing Continued (Part 3 – to builders and other contractors)
Written by: Jon Dale | @smallfishcoach You likely have a mix of the three different types of work in your business (and we haven’t touched yet on commercial and maintenance work). Most trades I know find themselves with some domestic work and some projects with the domestic work filling in the gaps between projects. So […]
Trades Business Marketing Continued (Part 2 – to Consumers for Projects)
Written by: Jon Dale | @smallfishcoach Last week I wrote briefly about Find Me marketing for trades who are called in by punters to fix stuff or do minor jobs. Today I’m thinking about people who want a project done for them and how marketing for this kind of work is different. In contrast to […]
Trades Business Marketing Continued (Part 1 – to Consumers)
Written by: Jon Dale | @smallfishcoach Trades business marketing is specific and should be directed towards making your business be the one people find when they go looking for a trade. People look for a tradie in a few ways – asking other people (referrals); looking in directories (Yellow Pages, True Local, Google, local newspapers); […]
5 Ways to Save Time Quoting
My name is Jon and I’m from Small Fish Business Coaching. I’m the author of the ‘5 ways to save time on your quoting’ worksheet that you just downloaded. Well done mate! By downloading that you’ve just taken a step forward – a step towards changing your business for the better. I hope so anyway. […]
Quoting, It’s a Shit of a Thing – Qualifying Out
Hi, Jon from Small Fish Business Coaching. I’ve worked with a lot of tradesmen and they have all disliked quoting. It takes too long, you waste shitloads of time on it and on quotes that you don’t end up winning. When your time is money, wasting it on people who end up buying the same […]
Quoting, It’s a Shit of a Thing – The MAIN Game
I see it all the time – someone wants a new kitchen or bathroom or roof or house or a builder wants to try out a new tradesman, perhaps because his current guy is never bloody there when the surf’s up or he’s fucked off to Bali again for a month. So they have a […]
Quoting – What to Do Instead?
Want to chat more about what’s in this video? Click the button above. ——————————- Last week, I talked about qualifying out of jobs instead of quoting for people who aren’t going to buy from you. Quoting for jobs you don’t win is a waste of time. Most tradesmen do lots of it and regret the […]
Quoting and Different Types of Trades Businesses
Hi it’s Jon again, from Small Fish Business Coaching. Still spend more time quoting than you’d like to and winning less than you’d like to? Course you do. Or you’d be richer and lazier than you are. I’ve talked about qualifying out – not doing quotes for people who aren’t likely to buy. I’ve talked […]
How to Quote to the Big Corporates
Hi, Jon again from Small Fish Business Coaching. You’re a trade business and quoting takes a lot of your time and your energy and you would like to do less of them and win more of them. Obviously. I talked about 3 types of trade businesses – those who sell to the public, those who […]