Grow Your Trade Business with Expert Tips from Small Fish Blog

Does Your Business Have A Cookbook?

I recently attended my weekly BNI meeting and had the privilege of being able to listen to Rey Chan from Websmart Design present on the topic of “Usefulness” in relation to websites. As Rey said “Bells & whistles wear off, but usefulness never does”. But there was one thing above all that resonated with me […]

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The Silent Customer

Last week I had an amazing meeting with Jeanette Forma of Card Services Hawaii. In that meeting she brought up the idea of the Silent Customer. You know whom I am talking about; in fact I bet you have been a Silent Customer a time or two before. A Silent Customer is the one who […]

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SME Revenue Grows with Social Media

According to a poll taken in Australia by Melbourne IT eBiz Review, small businesses using social media to leverage online business are likely to achieve greater revenue. This is great news for those of us with a SME and a social networking addiction! Click here to check out the full article that was listed on […]

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Business Coaching and our Washing Machine

We keep on getting asked to explain what this funny thing we call our “Washing Machine” is all about. To explain this better, especially for those that appreciate something a bit more visual, we have created an online video. The washing machine is a little device that we use to explain how and where business […]

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Do Your Referrals Come This Good?

After spending 25 years in customer facing roles I am a cynical and often-disappointed recipient of ‘take it or leave it’ customer service. I find that friends and family tend to rely on me to go back to a store manager or restaurant owner and provide constructive feedback about a poor experience. I’m the guy […]

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Pass Time While Waiting to Win Lotto

Turn Your Dreams into Reality How many times have you thought about what you want in life, just to end the thought with, “it would be nice… maybe when we win the lotto!”? Have you ever seen someone living your dream? They have the ideal job, home, car, holidays and boat and seemingly, all the […]

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“Rich Dad, Poor Dad”

I have just read a great interview with Robert Kiyosaki, the author of “Rich Dad, Poor Dad”, where he speaks about the measure of wealth as being the amount of time you could survive if you stopped working tomorrow. He goes on to explain that most of us fit into a cashflow quadrant; “E” are […]

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The Art of Setting KPI’s

How many of us have worked in businesses where conflicting KPI’s prevent us from doing our job effectively? One business I worked for, spurred on by a shrinking client base, called their sales team together and demanded that they specifically target smaller clients. They pointed to figures that showed that this market segment had been […]

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George changed his life

One day, George decided he’d had enough. He walked into the office of the small business he had owned and slaved in for 10 years and made a phone call that would change his life. For the past decade, he and his business partner had eked out a living, taking home less than $40,000 each […]

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Loss Leaders – The Musical

Hello from sunny southern NSW. I come from an industry (restaurants, hotels and tourism-related enterprises) that has the annoying practice of picking your pocket as you eat or stay and I was a guilty as anyone else. I thought if I had a perceived low entry price, say the main course comes in under $20.00 […]

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Skills of Leaders

A business will do as well as the people who lead it. This means that you can’t just open a business and hope that the customers will come and the product will move off the shelf. The business owner must lead the business to the vision they have for it. The skills of leaders are […]

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